As of today, you can get your hands on a completely overhauled version of the SEO copywriting training. We’re very proud to present a much more hands-on training, which will really take you by the hand, and guide you through every step of writing an SEO-friendly blog post. It’s chock-full of real-life examples and practical exercises, so you can get the skills and confidence to write excellent content yourself!
You can get the course for $129, but only in the first week, so don’t wait too long!
Why should I be excited about the new SEO copywriting training?
Good writing is essential for SEO. If your site is full of copy that your visitors want to read, they’ll enjoy your site and they’ll want to come back. And helping search engines understand your text is crucial for your rankings as well. That’s why, in this course, we’ll introduce you to the wonderful world of SEO copywriting. We’ve created a new course that takes you by the hand, and walks you through the process of writing a blog post that is optimized for ranking in the search engines.
In each module, experienced copywriters provide you with theory, best practices, and tips. All of this is accompanied by lots of practical learning aids: examples, exercises, screencasts, and assignments. After doing the assignments, you’ll have your own, ready-to-publish blog post. If you follow this hands-on course, you’ll master the art of copywriting before you know it!
What will I learn?
We’ll start this course by explaining how Google understands text and what good SEO copy looks like. Then, we’ll cover the essential first step of SEO copywriting: picking the keyphrases your text should rank for in Google. In the last three modules, we’ll explore the three phases of a solid writing process:
1. Preparing your text
It’s important to prepare your text thoroughly. We’ll teach you how to consider your message, audience, angle, and purpose to tailor your copy to your audience.
2. Writing your text
The fun part: the actual writing! You’ll learn why readability is so important and how to write texts that are a breeze to read. Paragraphs, transition words, subheadings – these terms will no longer hold secrets for you.
3. Editing your text
A big part of the actual work lies in editing your text. In this module, we’ll teach you how to craft your text to capture the hearts of your visitors and the search engines. You’ll learn how to rewrite passive sentences and how to avoid spelling and grammar errors.
Get personal feedback on your blog post
The assignments in this course offer you a step-by-step template to write the optimal SEO blog post. When you’ve completed your blog post, you may want to confirm you’re on the right track. If so, you can look to our experts for advice. If you choose the feedback package, a Yoast expert will check your blog post and provide feedback on your copy. We’ll point out missed opportunities and give you ideas to improve your text!
Start writing copy that ranks before the offer expires!
The SEO copywriting training teaches you how to write awesome copy that ranks, so you’ll attract more visitors. And like every other Yoast Academy training course, the SEO copywriting training is online and on-demand. This means you can do this course whenever you want, wherever you want. It’s all up to you!
You can get the course by clicking the button below. But don’t wait too long: it’s temporarily discounted at $129, so get it before the offer expires! If you have a Yoast training subscription, the new course will automatically be added to your account.
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